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Know what’s now.

PRESS RELEASE: DICK’S Sporting Goods Partners with Metrical to Improve Conversion and Personalize the Shopping Experience with AI

Dick’s attacks cart abandonment with predictive AI (Chain Store Age)

Introducing J.C. Penney – technology innovator (Chain Store Age)

J.C. Penney boosts e-commerce sales with targeted promotions (Chain Store Age)

PRESS RELEASE: JCPenney Details Improved E-Commerce Results Exceeded ROI Goals With Metrical Partnership

JCPenney partners with Metrical and DoorDash (Chain Store Age)

J.C. Penney transforms e-commerce with AI (Chain Store Age)

PRESS RELEASE: JCPenney and Metrical Collaborate on Predictive AI to Accelerate Retail Transformation

PRESS RELEASE: Metrical’s New Shopify App Provides Instant Customer Feedback – Reduces Cart Abandonment

Metrical was a great solution, because they focused on customers who had the highest intent of purchase but could potentially abandon. We’re more targeted with our approach.

–
– Pratik Kodial, VP Marketing Effectiveness, JCPenney

Why JCPenney Uses Metrical

Pratik Kodial, JCPenney’s VP of Marketing Effectiveness recently sat down with Cogent’s Sean Simon to discuss how Metrical has helped them achieve these results and what lies ahead.

On the main problem Metrical
helped JCPenney solve

Metrical JCPenney video

Performance, ROI and incremental revenue
results using Metrical

Metrical JCPenney video

Extending the partnership, achieving goals
and improved customer experience

Metrical JCPenney video

Paid search, improved conversions,
other insights and benefits

Metrical JCPenney video

DICK’S Sporting Goods Partners with Metrical to Improve Conversion and Personalize the Shopping Experience with AI

DICK’S Sporting Goods has signed a partnership with Metrical after several months using Metrical’s predictive AI to reduce cart abandonment, achieving revenue gains and deliver a more personalized shopping experience.

Keep reading DICK’S Sporting Goods Partners with Metrical to Improve Conversion and Personalize the Shopping Experience with AI

More News

As retailers increasingly embrace analytics and behavior modeling to increase conversion rates, it’s exciting to see Metrical driving innovation across the entire digital experience.”

Steve Dennis, retail analyst and bestselling author
(Remarkable Retail: How to Win & Keep Customers in the Age of Disruption, LifeTree Media, 2021)

Study success.

JCPenney

JCPenney Gets 40% More New Carts

Although JCPenney says no to most vendors it had to say yes to Metrical’s predictive AI. It drives online revenue, increases conversion rates, and reduces site and cart abandonment.

Keep Reading
Clothes on a rack

MAKING THE SALE

Despite a flourishing and affluent customer base, a luxury clothing retailer was struggling with low conversion. Our AI, bolstered with rigorous A/B testing, found the shoppers who were slipping away and the offers that got them to stay.

Download the Study
Skateboard

BLEEDING TO BOOMING

When a sporting goods retailer couldn’t cut its alarmingly high rates of cart abandonment, we did, spiking revenue in the process. In addition to pumping sales of the most often left-behind products, our surveys and shopper segmentation have tightened targeting and enhanced experience sitewide, so the game-changing continues.

Download the Study
BOPIS sign

ADVANCING THE INITIATIVE

A department store chain in business for more than a century aimed to modernize shoppers’ options with a buy online, pick up in store program. Combining our behavioral models with real-time testing of variable incentives, we captured and convinced those most likely to participate, not only amping traffic and conversion but the average value of BOPIS sales.

Download the Study

Smart targeting and real-time customer engagement give you the edge you need.

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