
We come from deep retail and AI experience
We started with customer experience, using micro-surveys to better understand why shoppers leave their carts. Over the years, we’ve built a deep bank of data around the cascading decisions people make before, while, and after they’re onsite. We’ve put our experience—and data—to work with the power of ML to increase revenue and maximize margins.
With ML and continuous testing, Metrical can predict, and proactively convert customers in real-time, rather than reactively chasing customers after they’ve already left your site, saving valuable time and marketing spend.

Top Brands Use Metrical
Meet Our Team

Zabe (Aurangzeb) Agha
Co-Founder & CEO

Rameet Kohli
Co-Founder/President & COO

Peter Hanson
CTO

Robert Wharton
Head of Customer Success

Trevor Legwinski
CRO

Yuan Wang
Head of Data Science
Meet Some of Our Advisors


Steve Dennis
Strategic advisor, keynote speaker, top retail influencer
Bestselling Author of Remarkable Retail: How to Win & Keep Customers in the Age of Disruption.

Monisha Deshpande
Global Value Advisory Director, Google Cloud

Dr. Andrew Thoeni
Professor at UNF Center for Entrepreneurship and Innovation
Univ. of Northern Florida Bio