Grow bottom-line ecommerce results, use Metrical’s predictive AI.
More buyers, bigger carts, greater profits. Know what your customers want to see, and when they want to see it.
Metrical was a great solution, because they focused on customers who had the highest intent of purchase but could potentially abandon. We’re more targeted with our approach.
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– Pratik Kodial, VP Marketing Effectiveness, JCPenney
Why JCPenney Uses Metrical
Pratik Kodial, JCPenney’s VP of Marketing Effectiveness recently sat down with Cogent’s Sean Simon to discuss how Metrical has helped them achieve these results and what lies ahead.
On the main problem Metrical
helped JCPenney solve
Performance, ROI and incremental revenue
results using Metrical
Extending the partnership, achieving goals
and improved customer experience
Paid search, improved conversions,
other insights and benefits
Our results blow everyone out of the water.
43%
more carts
16%
more spend
14%
more conversion
Top Brands Use Metrical
