
Grow bottom-line ecommerce results, use Metrical’s predictive AI.
More buyers, bigger carts, greater profits. Know what your customers want to see, and when they want to see it.
Metrical was a great solution, because they focused on customers who had the highest intent of purchase but could potentially abandon. We’re more targeted with our approach.
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– Pratik Kodial, VP Marketing Effectiveness, JCPenney

Why JCPenney Uses Metrical
Pratik Kodial, JCPenney’s VP of Marketing Effectiveness recently sat down with Cogent’s Sean Simon to discuss how Metrical has helped them achieve these results and what lies ahead.
Our results blow everyone out of the water.
43%
more carts
16%
more spend
14%
more conversion
Top Brands Use Metrical
